Hey, I’m Jay!
Digital marketing is my passion, paid media is my specialty, and relationship building is my forte. You’ll find me thriving at the intersection of authenticity, creativity, and data.
Let’s make magic happen in the digital realm!
Things I Do
I’ve traveled the world extensively and honed my skills in all aspects of digital marketing and advertising. My experience has equipped me with a deep understanding of human behavior, the ever-evolving digital landscape, and the ability to adapt and excel in fast-paced environments.
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Determine the need.
Develop a plan.
Deliver results with leadership, collaboration, data, innovation, creativity, agility, and flexibility.
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Social media. Search. Display. Programmatic. SEM, SEO, CRO…
Give me a goal, and I’ll deliver results.
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Add value. Be authentic. Be consistent. Be strategic. Build trust. Build rapport.
Partner first. Bill later.
Things I’ve Done
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Managed a social media campaign that drove awareness and increased Facebook fans for Hamilton Beach Brands.
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Delivered a Facebook ad campaign to drive traffic for the MTV Video Music Awards.
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Developed a strategy and led weekly coaching sessions to help the client identify opportunities to distinguish between individual and company identities on social media.
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Doubled productivity and increased ad revenue with data-driven landing page optimization and CRO.
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Managed a social media campaign to drive brand awareness leveraging user generated content.
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Created an account management framework and structural SOW to support the client in standardizing deliverables in the acquisition of large corporate contracts.
My formula for success:
The key to building a high-performing business is to surround yourself with high-performing people.
As a collaborative leader, I invite subject matter expertise from all team members and take a hands-on approach to filling in the gaps. I approach people management with intentionality.
Teams are made up of individuals, and individuals bring perspective and value based on their lived experiences. I firmly believe that a holistic approach to people management motivates individuals to perform at the highest levels.
My Clients
I’ve successfully owned and managed 7-figure digital marketing budgets, delivering exceptional ROI and driving revenue growth for clients and organizations in a variety of industries and verticals.
I'm truly passionate about digital marketing. It fosters curiosity, creativity, and innovation in an analytical environment.
It’s a multi-faceted discipline that gives me an opportunity to build relationships, work with diverse people, and hone in on their perspectives to become a better thinker and doer myself. A space where everyone has the opportunity to bring something to the table. One where everyone can feel seen and heard.
It allows me to share my expertise and manage with humility. It’s a place where you’re not expected to have all the answers and given freedom to find the people who do.
Some might find comfort in decades-old routines. But growth doesn’t happen in the mundane. Boredom is enemy of productivity. I thrive in a space that’s constantly evolving. A space where there’s always something new to learn. One in which the bar can always be set higher.
Digital Marketing is that space. Digital marketing is where I thrive.
Don’t just take my word for it. Look at these recommendations!
J. Woodruff
“J'Tanya is a Digital Media expert. She brings detailed strategic thinking to every discussion or meeting she participates in. During my time working with her she was always prepared and her contributions went beyond her specific responsibility. A true integrated marketer and challenger of traditional static thinking with energy and drive to achieve optimal results for her clients. J"Tanya would be an tremendous asset to any company that is in need of a strong strategic leader.”
M. Price
“J'Tanya is true partner. She brings a wealth of knowledge and remains current with today's constantly evolving trends and best practices in digital media. She is forward thinking and challenges clients to think outside the box for optimal results.”
Rick K.
“You have done a great job for our sites. I am ever grateful for your help.”
B. Stock